Marketing and Sales Officer at Brilliant Performance Solutions Limited

Job Title: Marketing and Sales Officer

Job Description

• The ideal candidates must have a minimum of OND, HND or BSc in any relevant field.
• This person must also have a minimum of 3 years’ experience in sales preferably in IT or Power
• For the purpose of transportation cost, candidate residing around Ajah or Island in Lagos or other nearby vicinities will be most preferred

Responsibilities
The job responsibilities for this position include:

• Identify potential customers and market segments through market research, industry analysis, and customer profiling.
• Develop and implement sales and marketing strategies to promote products or services, increase brand awareness, and drive customer engagement.
• Conduct sales presentations, product demonstrations, and pitches to prospective clients, highlighting key features, benefits, and value propositions.
• Generate leads, follow up on inquiries, and qualify prospects through outbound calls, emails, networking events, and social media outreach.
• Build and maintain relationships with existing clients, addressing their needs, resolving issues, and providing ongoing support to ensure customer satisfaction and retention.
• Collaborate with the marketing team to create marketing materials, including brochures, flyers, advertisements, and online content, to support sales efforts and marketing campaigns.
• Plan and execute marketing campaigns, promotions, and events to generate leads, drive traffic, and increase sales conversions across various channels.
• Monitor sales performance, track key performance indicators (KPIs), and analyze sales data to evaluate effectiveness of sales and marketing initiatives and identify areas for improvement.
• Provide feedback to management on market trends, competitive activities, and customer preferences to inform product development, pricing strategies, and sales forecasts.
• Coordinate with internal teams, including product development, operations, and customer service, to ensure alignment of sales and marketing activities with business objectives.
• Attend industry conferences, trade shows, and networking events to represent the company, build relationships, and explore partnership opportunities.
• Stay updated on industry trends, emerging technologies, and best practices in sales and marketing, participating in training programs, workshops, and professional development activities.
• Utilize customer relationship management (CRM) software to manage leads, track interactions, and maintain accurate records of sales activities and customer communications.
• Negotiate contracts, pricing, and terms of sale with clients, preparing proposals, quotes, and sales agreements in accordance with company policies and guidelines.
• Contribute to the development of sales forecasts, budgets, and strategic plans, providing input and insights to support business growth objectives.
• Any other assignment

Requirements and Qualifications

• Bachelor’s Degree in Marketing, Business Administration, or a related field; a master’s degree is a plus.
• Proven experience in sales and marketing roles, preferably in a similar industry or market segment.
• Strong sales acumen and negotiation skills, with a track record of achieving sales targets and driving revenue growth.
• Excellent communication and presentation skills, with the ability to articulate product features, benefits, and value propositions to customers.
• Strategic thinking and analytical skills, with the ability to analyze market data, identify trends, and develop targeted marketing campaigns.
• Creative mindset and problem-solving abilities, with the ability to develop innovative sales and marketing strategies to differentiate the company’s offerings.
• Proficiency in digital marketing tools and techniques, including social media, email marketing, and search engine optimization (SEO), is highly desirable.
• Customer-centric approach and relationship-building skills, with a focus on delivering exceptional customer service and fostering long-term client relationships.
• Ability to work independently and as part of a team, demonstrating initiative, drive, and resilience in a dynamic and competitive sales environment.
• Proficiency in Microsoft Office suite (Word, Excel, PowerPoint) and CRM software (e.g., Salesforce, HubSpot) for sales and marketing activities.

Application Instructions:

The application deadline is 30th June, 2025. Therefore, Qualified and interested candidates should send their updated Resume to: [email protected] or  [email protected]  using the Job Title as the subject of the email.

Note: Only qualified candidates will be contacted. It is important to visit the official website (link found below) for detailed information on how to apply successfully for this vacancy.