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Business Effectiveness Manager at Guinness Nigeria Plc

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View Jobs at Guinness Nigeria Plc
Full Time Jobs
Lagos
Posted 7 months ago

Job Title: Business Effectiveness Manager

Activities

  • Developing regular reports and dashboards to track key performance indicators (KPIs) and metrics.
  • Conducting market research to understand market dynamics, identify trend and growth opportunities.
  • Analysing sales data, market trends, and consumer behaviour to provide actionable insights.
  • Supporting strategic planning processes and commercial decisions by providing data-driven insights.
  • Measuring the effectiveness of trade spend, BTL activities through ROI analysis and provide recommendations for optimizing spend based on performance metrics.
  • Ensuring data integrity and accuracy across all reporting systems.
  • Collaborating with Head of Customer Marketing and Business Effectiveness to develop relevant training materials (assist in facilitating training where required)
  • Partnering on 3rd Party capability audit where necessary and provide insights on opportunity areas.
  • Supporting with process optimisation, commercial transformation projects as required.

Candidate Profile

  • Degree in Business Administration, Finance, Economics or any related field.
  • Experience of working in sales and/or customer marketing.
  • Experience in Sales Operations, Commercial capability and Route to Market transformation is desirable.
  • Proven commercial acumen with strong analytical skills, able to translate data into actionable insights.
  • High sense of initiative, drive and ownership, ability to work independently.
  • Proficiency in data analysis tools such as Excel; experience in visualisation tools like PowerBI is a plus.
  • Excellent communication and presentation skills. Ability to present complex data to stakeholders.
  • Basic industry, category and competitor knowledge
  • Ability to work collaboratively in a fast-paced environment.
  • Flexibility, entrepreneurial spirit, and ability to work with multiple stakeholders.

Application Instructions:

The application deadline is 24th October 2024. Therefore qualified and interested candidates can “CLICK HERE TO SUBMIT APPLICATION”

Job Features

Job CategoryManagerial Jobs

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