Vice President, Retail Banking Growth at Moniepoint Incorporated

Job Title: Vice President, Retail Banking Growth

Activities

• Set and define the growth annual targets and the budget required to achieve the market leadership objectives.
• Guide all teams to achieve our north star metrics; including but not limited to double digit million account activations for retail customers in the next year.  
• Define the growth strategy and action plans to ensure the targets are met.
• Push cross-functional teams: Ensure marketing, sales, and product teams are aligned and consistently moving toward monthly and quarterly growth goals.
• Work with product team to ensure optimum conversion and engagement levels of the customers.
• Work with product team to bring in new features and functionalities to enhance customer experience and drive conversion, engagement and retention.
• Influence the different product team and business clusters to enhance customer happiness by bringing customer data and customer research to the table.
• Steer the sales team to meet their offline acquisition goals and support them with tools they might need to achieve their sales plans.
• Define the optimal budget allocation per lever to deliver on the agreed business objectives; define the right mix of digital/non-digital investment to maximize user base growth within the agreed CAC (Cost of Acquisition).
• Build detailed annual growth plans working closely with the other Growth and Marketing leaders, including levers such as offline media, offline acquisition, performance marketing, social media, referrals, incentives, etc.
• Coordinate and steward the local and global specialists to execute on the agreed growth plans.
• Proactively identify and execute on opportunities to drive increased brand awareness via Offline Media and drive increased conversion leveraging the digital media.
• Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with our consumer products, identify growth opportunities, and execute on projects to drive growth and engagement.
• Actively collaborate with the sales team and support them tactically to acquire customers from direct sales.

Candidate Profile

• 8-10 years of product / growth experience in a similar business, growth or product leader role (GM, Country Manager, MD, Commercial Director, Head of Growth, Head of Product) in a tech company, e-commerce or telecom. Previous experience in fintech is a plus.
• Proven track record of delivering business growth and defining investment strategy.
• Solid baseline of product fundamentals.
• Understanding of and experience with leveraging performance marketing, CRM, ATL media strategy and media buying to drive growth is a huge plus
• Strong experience with analyzing conversion funnels is a huge plus
• Strong analytical skills, ability to draw conclusions connecting multiple sources of quantitative and qualitative information, and capacity to understand and work with complex marketing levers you have never worked with before.
• Experience building and executing annual sales and marketing plans, including media investment and promotional campaigns is a plus.
  Proven track record in growth leadership: You’ve successfully owned and driven aggressive growth targets (customer acquisition, engagement, transaction volumes).
• Entrepreneur mentality; passion for measuring, evidence driven and ROI obsessed.
• Outstanding verbal communication and stakeholder management skills.
• Team management and people development skills.
• An empathetic, inclusive and curious attitude.

Application Instructions:

The application deadline is Not Specified. Therefore qualified and interested candidates can “CLICK HERE TO SUBMIT APPLICATION” It is important to visit the official website (link found below) for detailed information on how to apply successfully for this vacancy

Website:
Official Job Website: https://moniepoint.com/careers

What to expect in the hiring process

• Preliminary phone call with our recruiter
• General interview with our Chief Growth officer (the hiring manager)
• Performance marketing focused interview with our Group Head of User Acquisition
• Data and strategy focused interview with our Group Head of Strategy
• Business case development and presentation
• Executive interview with our CEO.