Brand Manager at Onyx Beauty Hub

Job Title: Brand Manager

Job Summary

• As the Brand Manager for our luxury hair brand, you will be the strategic and creative force behind developing, executing, and maintaining the brand’s image, identity, and market presence.
• You will lead marketing initiatives, manage product positioning, and build lasting connections with our affluent target audience to ensure brand growth, loyalty, and prestige.
• This role requires a dynamic individual who is deeply passionate about luxury, beauty, and innovation, with a strong ability to translate brand vision into impactful strategies.

Key Responsibilities
Brand Strategy & Development:

• Develop and execute a comprehensive brand strategy that aligns with the company’s vision and values, to enhance our brand’s presence in the market.
• Collaborate with cross-functional teams to ensure brand consistency and effectiveness across all platforms.
• Identify market trends and consumer insights within the luxury and haircare space to inform strategic decisions.

Marketing & Campaigns:

• Plan and execute 360-degree marketing campaigns, including digital, print, PR, and experiential channels.
• Collaborate with media team to produce compelling content and visuals that reflect the brand’s luxury positioning.
• Monitor and evaluate campaign performance metrics, adjusting strategies as needed for maximum impact.

Customer Experience & Community Engagement:

• Build and nurture strong relationships with brand advocates, influencers, and luxury clientele.
• Develop initiatives to enhance customer experience and brand loyalty, both online and in-store.
• Oversee VIP events, Trade fair, partnerships, and collaborations to strengthen brand equity.

Market Research & Analysis:

• Conduct competitive analysis to identify opportunities and gaps within the market.
• Stay abreast of global beauty and luxury trends to maintain the brand’s relevance and innovation.
• Utilize consumer data to inform decision-making and improve brand strategies

Required Skills & Qualifications

• Experience: Minimum 5-7 years of experience in brand management, preferably in luxury, beauty, or fashion industries.
• Education: Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
• Strategic Thinking: Strong ability to develop and execute long-term brand strategies.
• Creativity: A keen eye for aesthetics and detail, with a deep understanding of luxury branding.
• Communication: Exceptional verbal and written communication skills, with the ability to inspire and influence stakeholders.
• Leadership: Proven ability to manage and motivate teams to achieve ambitious goals.
• Analytical Skills: Strong data analysis and market research capabilities.
• Digital Expertise: Experience in digital marketing, e-commerce, and social media management.
• Relationship Building: Ability to establish and maintain relationships with high-profile clientele and influencers.

Salary
N300,000 – N400,000 Monthly.

Application Instructions:

The application deadline is no 10th January, 2025. Qualified and interested candidates should send their updated Resume to: [email protected]  using the Job Title as the subject of the email.

Note: Only qualified candidates will be contacted. It is important to visit the official website (link found below) for detailed information on how to apply successfully for this vacancy.

Note: If you are a visionary leader with a passion for excellence and innovation, we invite you to join our team and make a lasting impact.