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Marketer at FoliXx Hospitality

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Full Time Jobs
Ikate Lagos Lekki
Posted 3 months ago

Job Title: Marketer 

Key Responsibilities
Revenue-Driven Marketing & Lead Generation:

  • Develop and execute strategic marketing campaigns that directly in crease sales, customer retention, and revenue growth.
  • Identify new sales channels, partnerships, and collaborations to bring in high-spending clientele.
  • Implement digital and offline lead-generation tactics, focusing on corporate clients, event bookings, and VIP experiences.
  • Track and analyze the impact of marketing efforts on sales performance, ensuring a high ROI on all campaigns.

Brand Awareness & Promotions:

  • Design and manage compelling promotional campaigns (happy hours, themed nights, exclusive events) to drive foot traffic and increase spend per guest.
  • Create and oversee all on-site marketing materials (menus, flyers, banners, LED screens) to enhance the guest experience.
  • Work with influencers, media outlets, and PR teams to boost brand visibility and reputation.

Social Media & Digital Marketing:

  • Oversee social media strategy to grow our brand across Instagram, TikTok, Facebook, and other platforms.
  • Develop engaging content, including videos, reels, and live coverage of events to maintain an active online presence.
  • Implement and manage paid ads (Facebook, Instagram, Google) with a focus on driving reservations and walk-ins.
  • Leverage email and SMS marketing campaigns to keep customers engaged and updated on upcoming promotions.

Event & Partnership Marketing:

  • Collaborate with event organizers, corporate clients, and lifestyle brands to host high-revenue private and public events.
  • Negotiate and manage sponsorship deals and partnerships that align with our brand and revenue goals.
  • Work with DJs, entertainers, and influencers to curate and promote signature events that attract a high-end crowd.

Market Research & Performance Analysis:

  • Monitor competitor activities, industry trends, and customer preferences to stay ahead in the market.
  • Generate reports on marketing performance, customer demographics, and revenue impact to guide decision-making.
  • Continuously optimize strategies based on data insights and customer feedback.

Requirements
What We’re Looking For:

  • Candidates should possess an HND / BSc qualification
  • 3 – 5 years of experience in marketing, preferably within the hospitality, nightlife, or entertainment industry.
  • Proven ability to drive revenue through marketing and generate sales leads that convert into paying customers.
  • Strong experience in digital marketing, social media strategy, influencer collaborations, and paid advertising.
  • Excellent negotiation skills with a track record of securing partnerships and sponsorships.
  • Creative mindset with the ability to develop engaging campaigns that excite customers.
  • Strong analytical skills with experience in using data to make marketing decisions and optimize ROI.
  • A self-starter who thrives in a fast-paced, high-energy environment and can work flexible hours, including nights and weekends.

Salary
N200,000 – N250,000 / month.

Application Instructions:

The application deadline is 31st March, 2025. Therefore, Qualified and interested candidates should send their updated Resume to: [email protected] using the Job Title as the subject of the email.

Note: Only qualified candidates will be contacted. It is important to visit the official website (link found below) for detailed information on how to apply successfully for this vacancy.

Website:
Official Job Website: https://folixxbukka.ola.click/

Job Features

Job CategoryMarketer

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