Analyst – Customer Analytics, Marketing NG at MTN Nigeria

Job Title: Analyst – Customer Analytics, Marketing NG

Mission

• To assist in collecting, evaluating, and preparing research and/or other complex statistical data, narrative reports/presentations and recommendations, to have a better understanding of the customers’ needs.

Description

• Develop and utilize data collection instruments and methods for the evaluation and quality control of research or operational data
• Collect, analyze, interpret, and summarize data in preparation for generation of statistical and analytical reports and provide intelligence that supports decision-making
• Coordinate data requests with respect to pre and post return on investment data extraction, data sample for analytics, and other ad-hoc requirements.
• Maintain computerized collection and track relevant data and appropriate records of research methods and results.
• Utilize specified statistical software to analyze and interpret research data, as appropriate to the individual position.
• Extract qualifying data, based on defined campaigns and according to the approved campaign road map as well as manage and update engine room tools.
• Provide support to campaign segmentation analyst as required.
• Contribute and participate in campaign idea generation meetings and cross functional Customer Lifecycle Management meeting as required
• Perform Customer Lifecycle Management data analysis and requests.
• Demonstrate broad understanding of Big Data end-to-end ecosystem and dependencies to identify trends in customer dynamics
• Liaise with product management managers to understand the data needed to support and monitor product performance

Educational Qualifications

• Candidates should possess a First Degree in Economics, Statistics, Mathematics, Computer science, Engineering, or any related field. 
• Fluent in English 

Experience:

• 3 – 7 years’ experience in an area of specialization; with experience working with others
• 2 years in a business analyst or business analyst support role
• 2 years’ work experience within data analysis, programming, reporting, or general business experience, including formal business/market analysis and data manipulation/mining experience.
• Understanding of Marketing Analytics by Channel

Application Instructions:

The application deadline is 4th August, 2025; 22:59. Therefore, Qualified and interested candidates can: “CLICK HERE TO SUBMIT APPLICATION”. It is important to visit the official website (link found below) for detailed information on how to apply successfully for this vacancy.

Website:
Official Job Website:  https://www.mtn.ng/