Digital Marketer at Beacongate Limited

Beacongate Limited is inviting credible applicants who are willing to partake in its ongoing recruitment to fill the position below:

Job Title: Digital Marketer

Location: Ikeja, Lagos
Employment Type: Full-time

 About Beacongate Limited: The company is primarily set up to help transform the latent abilities and potentials of Entrepreneurs, Professionals and Executives and make them realize their full potentials as well as create leadership brands that would make them distinct. This involves using approaches that lead to self discovery, awareness of situations, empowering for positive actions and actualization of goals and visions. We offer customized solutions to meet your personal and business needs.

Job Requirements

• BSc / MSc Degree in Marketing or a related field is a bonus.
• You will have at least 3 years of experience designing and implementing successful automated sales processes across all digital channels (website, mobile app store, social media, search etc.)
• At least 5 years of experience in CRM, SEO, SEM, and PPC.
• Strong knowledge of SEO and a proven track record of increasing organic traffic and improving search engine rankings.
• Proven success in running SEM and PPC strategies with a focus on optimizing ROI and conversion rates.
• World-class analytical skills and an understanding of financial concepts
• Demonstrated ability to 1) Construct 2) Analyse 3) Deliver new business lines/products
• Ability to see and unlock new business opportunities with measurable impact on company objectives
• You have flawless English language ability with outstanding communication & presentation skills
• Digital Marketing, Social Marketing, Website Merchandising and Administration, Content Creating, Digital Development, Email Marketing Responsibilities
• Build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimizes user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Monitor and report web statistics on stages of the customer lifecycle Requirements
• Demonstrable experience in one of the following disciplines database marketing, email, social media and/or display advertising campaigns, affiliate marketing.
• Highly creative with experience in identifying target audiences and devising digital campaigns that deliver positive ROI
• Experience designing and optimising landing pages and user funnels
• Basic understanding of A/B and multivariate experiments
• Familiarity with website analytics tools (e.g., Google Analytics and other Webmaster Tools)
• Experience in setting up and optimising Google Adwords campaigns

 How to Submit Your Application

Interested and qualified candidates should send their Resume / CV to: [email protected] using the Job Title as the subject of the mail.

 Application Closing Date
20th March, 2023.