Online Marketing Assistant at Global Profilers

Job Title: Online Marketing Assistant

Role Summary

• The Digital Marketing Assistant will be responsible for executing digital marketing strategies, running Google Ads campaigns, building landing pages, creating engaging content, and managing the organisation’s social media presence.
• The individual will play a pivotal role in driving brand awareness, lead generation, and customer engagement for multiple brands across diverse industries.

Key Responsibilities
Google Ads Campaign Management:

• Plan, create, and optimise Google Ads campaigns, including Search, Display, Shopping, and Video Ads, to achieve targeted goals.
• Monitor campaign performance, analyse data, and provide actionable insights to improve ROI.

Landing Page Development:

• Design and build high-converting landing pages tailored to specific campaigns and audiences.
• Use tools such as WordPress, or landing page builders like LeadzConnect.
• Ensure landing pages are optimised for SEO, mobile responsiveness, and user experience.

Content Creation:

• Write high-quality articles, blogs, and other written content to support digital marketing efforts and enhance brand visibility.
• Develop engaging social media posts and captions tailored to each platform’s audience.

Social Media Marketing:

• Manage social media accounts for multiple brands, creating and scheduling content for platforms such as Instagram, Facebook, LinkedIn, Twitter, and TikTok.
• Monitor social media performance and engagement, using analytics
• Stay updated on the latest social media trends to keep content fresh and relevant.

Marketing Automation & Analytics:

• Actively take ownership of day-to-day digital marketing tasks from Day 1.
• Proactively address challenges and deliver results with minimal supervision.
• Work across teams to ensure all campaigns are aligned with brand objectives.

Experience & Qualifications

• A degree in Marketing, Communications, Business Administration, or a related field.
• Minimum 3 years of hands-on experience in digital marketing, including Google Ads management, content creation, and social media.
• A portfolio showcasing previous campaigns, landing pages, and written.

Candidate Profile Technical Skills:

• Proven experience in running Google Ads campaigns across different formats (Search, Display, Video, and Shopping Ads).
• Proficiency in building and managing landing pages using tools such as WordPress, Unbounce, Instapage, or similar platforms.
• Hands-on experience with social media management tools like Hootsuite, Buffer, or similar platforms.
• Knowledge of marketing automation platforms like LeadzConnect.
• Familiarity with analytics tools such as Google Analytics and similar tools.

Soft Skills:

• Strong multitasking and organisational skills to manage multiple projects and brands simultaneously.

Salary
N1,033,452.43 monthly.

Application Instructions:

The application deadline is on 30th January, 2025. Qualified and interested candidates should send their updated Resume to: [email protected] using the Job Title as the subject of the email.

Note: Only qualified candidates will be contacted. It is important to visit the official website (link found below) for detailed information on how to apply successfully for this vacancy.